Personal Branding On Social Media: Rules + Tools + Strategies

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You are your own brand. You are unique, passionate, and strong. You believe in global projects, improving lives, and traveling on purpose – to grow yourself, and in turn, you help the world grow too… How do you get your message heard?

You will take away modern, real-time, easy to implement growth strategies to use on your social platforms to get noticed. Fundamentally, when you leave this training you will have a sense of energy, determination, and confidence.
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Sonja ThorsvikSonja Thorsvik
MonkeyFist Media
 
Founder of Monkey Fist Media, a digital strategy company serving more than 90K active engaged humans each month based out of Baltimore, MD, USA & providing services virtually worldwide. The Monkey Fist Media process has helped small and medium businesses expand their online reach by over 800%.

Her clients span the globe in industries such as: Startups, Coworking, Fashion, Architecture, Yoga, Healing Retreats, Maritime, Higher Education, Automotive, Newspaper, General Contracting, Nonprofit, Magazine, Pharmaceutical, Manufacturing, Food & Beverage, Event Trade Shows, Sailing Regattas, Sports, and International Education.

Currently, she is working with the inventor of Google Maps who is building a zero-emissions cruising catamaran yacht to track the oceans floors using hydrogen, solar, and wind energy producing no fossil fuels.
Sonja has traveled to over 45 countries and ran her business from a co-working space in Bali last summer.

Sonja holds an M.A. in International Education from the SIT Graduate Institute, a B.A. in Cultural Studies where she studied abroad three times, a TESOL certificate, and has two B-School advanced certificates in Marketing and Advertising. In her past life, Sonja worked in Higher Education as a Study Abroad Director in Los Angeles.

Follow Sonja:
https://www.facebook.com/monkeyfistmedia/
https://www.instagram.com/sthorsvik/
https://www.linkedin.com/in/sonjathorsvik/

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Storytelling for Impact

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Storytelling is a powerful skill to get your message heard, build connections with the people around you, and make an impact on your community. This workshop will teach you the elements of great storytelling and guide you through the process of using stories in your work and life. You will leave the workshop with a toolkit of storytelling skills along with resources to learn more. [/tab] [tab title=”Presenter(s)”]Presenter(s)
 
Mary Kay HazelMary Kay Hazel
Program Designer, The Collaboratory, Bureau of Educational and Cultural Affairs (ECA)
 
After nearly 4 years as the director of an educational nonprofit in India, Mary Kay recently returned to the US to join the Department of State’s Collaboratory team, whose mission is to design, pilot, and spread new approaches to public diplomacy. Mary Kay brings hands-on knowledge of education systems along with a keen eye for inclusion to her work. She specifically focuses on leveraging the power of storytelling for public diplomacy, evaluating the impact of the Collaboratory’s work, and extending ECA programs to underserved populations both domestically and internationally. Outside of work, Mary Kay plays the piano and French horn and enjoys deep dive conversations on pop culture.[/tab] [tab title=”Session Archive”]Please complete the following form to view the session archive:
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Becoming Media Literate in the Age of Fake News and Constant Overstimulation

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Our educational landscape is dramatically changing; youth and adults have access to more information than ever before in history. We are exposed to hundreds of media messages a day that influence our beliefs, values, behaviors, and prejudices. As a world we have embraced technology with open arms, but rarely have reflected on its implications or actively educated people on how to deconstruct the endless stream of messages. Media literacy or the ability to access, analyze, evaluate, and create media in a variety of forms, can be used as an inquiry-based framework for exploring media in the classroom, community, or workplace.

Media literacy builds an understanding of the role of media in society and develops skills of inquiry and analysis necessary for citizens to function in a democracy. Media literacy challenges the dogma perpetuated by mass media culture, such as class, race and gender bias, and excessive consumerism.

The goals of this workshop include preparing participants to be active-not passive-consumers of media, to be able to deconstruct and critically examine media-especially fake news- and to better understand and confront personal attitudes, behaviors, and biases.
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Iris AnthonyIris Anthony
Family Engagement Services Coordinator (FESC) for Opportunity Council – ELAFS
 
Iris Anthony is the Family Engagement Services Coordinator (FESC) for Opportunity Council – ELAFS which includes Head Start and Early Head Start. Iris has spent the last 15 years working in various educational settings: kindergarten to college, private to non-profit. Iris holds a B.A. in Literature and Communication Arts-Secondary Education from the University of Minnesota-Duluth and a Master’s in Adult Education from Western Washington University (WWU). Most recently Iris worked in higher education coordinating the CCI program at Whatcom Community College. Previously Iris worked as a graduate assistant at WWU in Woodring College of Education, taught for three years at a private experiential high school, worked in Montana under a state grant to reduce risky behaviors in youth, and tutored students in Math, English and SAT prep at Sylvan Learning Center. Iris has been teaching media literacy concepts to students, youth, and educators for over 10 years. Iris has traveled to over 40 countries, lived in England and Belize and volunteered in Nepal as an English Teacher. As the FESC Iris is responsible for developing, planning, implementing, coordinating, monitoring and evaluating the Parent, Family and Community Engagement and Recruiting, Eligibility, Selection, Enrollment and Attendance procedures and policies.
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Global Brain Leadership Skills

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How do we effectively operate and lead our business and non-profit organizations in today’s globally -connected environment? This workshop will help you develop your global brain so you tap into your own strengths and grow your global network of skilled people who can help you be successful over the long haul. You will leave the workshop with a global brain development strategy and several new ideas for more effective virtual and in-person problem-solving. [/tab] [tab title=”Presenter(s)”]Presenter(s)
 
Greg TukeGreg Tuke
Fulbright Fellow, University of Washington-Bothell
 
Greg Tuke is a Fulbright Fellow and teaches courses focused on contemporary social problems in a global context within the Pre-major program at the University of Washington-Bothell. His expertise is in designing courses so that students acquire a more complex understanding of global issues through problem-solving directly with other university students living in other countries. He has traveled extensively, working with students and faculty across the world, including Egypt, India, Iraq, Peru, South Africa, Morocco and Vanuatu. He specializes in helping students dramatically improve their ability to communicate effectively using student-produced videos and live video conferencing across cultures. He has 25 years of experience leading non-profit education organizations in the NW. He is the past Executive Director of three organizations; Powerful Schools, a Seattle-based education-reform organization, Bridges to Understanding, an international organization that builds cross-cultural organization through digital story-telling, and The Social Justice Fund, a foundation that funds social change organizing in 5 western states. He has a particular interest in the Middle East, and served as the Global Citizen Corps Manager for Mercy Corps, designing and leading cross-cultural virtual exchanges among Middle East students and activists, and US students. He currently leads Tuke International Consulting, providing faculty training workshops nationally and internationally on strategies for embedding virtual exchanges and international collaborations within university courses. Website: GoingGlobal
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Helpful Tips for Developing Your Proposals and Budgets

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This presentation will cover essential ingredients and helpful tips for developing a thorough proposal and budget for a grant or funding opportunity.[/tab] [tab title=”Presenter(s)”]Presenter(s)
 
Greg JohnsonGreg Johnson
US Department of State, Bureau of Educational and Cultural Affairs
 
Greg Johnson is a Veterans Innovation Partnership Fellow at the U.S. Department of State where he serves as Regional Alumni Coordination for South & Central Asia in the Bureau of Educational and Cultural Affairs. Prior to joining the Department of State Greg served for 20 years in the U.S. Army. He is a strategic communications professional with experience developing and implementing communications and civic engagement projects throughout the Middle East and Central Asia. Greg holds a Master of Public Administration from the George Mason University School of Policy, Government, and International Affairs.[/tab] [tab title=”Session Archive”]Please complete the following form to view the session archive:
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